Built by a Team That Cares
From land acquisition and design to construction and operations, our leadership team works closely across disciplines to ensure every home meets the standards we would expect for our own families. This collaborative approach allows us to build with intention, accountability, and long-term value in mind.
Steve Garza
President and Chairman
Steve brings more than 25 years of leadership experience across finance, operations, and homebuilding. As President, he oversees the company’s financial health, risk management, and strategic planning, helping ensure Impression Homes continues to grow responsibly while delivering a consistent, reliable experience for buyers.
Matt Helm
Chief Financial Officer
Matt leads Impression Homes’ financial strategy, supporting long-term growth and operational stability. With decades of experience in finance and accounting, he plays a key role in guiding business decisions that allow the company to invest confidently in land, construction, and customer experience.
Tony Cardone
Vice President of Purchasing
Tony oversees national and local purchasing and procurement, working closely with trade partners to ensure quality materials and reliable timelines. His experience across multiple markets helps support consistent construction standards and cost transparency across Impression Homes communities.
Andrew Estilow
Vice President of Construction
Andrew leads construction operations with a focus on quality, efficiency, and craftsmanship. With deep experience in the Dallas–Fort Worth market, he works closely with teams in the field to ensure homes are built to high standards while maintaining clear communication and accountability throughout the build process.
Peter Lai
Vice President of Real Estate
Peter oversees land acquisition and development, helping identify and shape the communities where Impression Homes builds. With extensive experience in real estate, engineering, and development, he plays a key role in ensuring communities are well-located, thoughtfully planned, and positioned for long-term success.
Holly Arestides
Vice President of Operations
Holly manages day-to-day operations across construction, administration, marketing, and purchasing. Having been involved with Impression Homes since its early days, she brings a deep understanding of the company’s culture and processes, helping ensure teams work efficiently and buyers receive consistent support.
Bruce Heikkinen
Founder and Board Member
Founded With Intention
Bruce Heikkinen founded Impression Homes with a clear vision: to build homes with care, accountability, and long-term value in mind.
With decades of experience in homebuilding and business leadership, he established a company grounded in thoughtful planning, strong partnerships, and a consistent standard of quality.
Today, that foundation continues to guide every home we build and every experience we deliver to our buyers.
A Team You Can Trust
Buying a home is a major decision, and the people behind the process matter. Our leadership team is committed to building homes with care, standing behind the work we do, and supporting buyers with clarity and respect at every stage.